The 35 Best SEO Tools for 2022

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If you’re not using SEO tools, your website will not get visitors website.

Search engine optimization (SEO) is one of the most important aspects of any online business. Without proper SEO, you will not rank as high on Google’s search results or other search pages as possible, and you will miss out on a lot of potential traffic.

That’s why it’s important to use the best SEO tools available.

If you have your own site, you’ll need both the best free SEO tools and paid ones to rank high on search engine pages.

What Does An SEO Tool Do?

SEO also involves finding a particular keyword, repairing broken links, maximizing search volume, optimizing page speed, properly utilizing internal links and meta tags, and knowing the keyword difficulty.

More Than Just Google Analytics

In this roundup blog post, we will be reviewing the 35 best SEO tools for 2022. These tools are essential for any business that wants to improve its online presence and get more traffic to its website.

The List: The 35 Best SEO Tools for 2022

Many tools are available now to help your website or copy rank higher on search engine results pages (SERPs). Here is a list of some of the top search engine optimization tools you can use to rank your website pages and attract more visitors.

Ahrefs

This powerful all-in-one SEO tool can be used for keyword research, link building, site audits, and more. Ahrefs is one of the best keyword research tools on the market.

It will show you backlinks, page rankings, specific keywords, keyword difficulty, organic search ranking, suggestions, external links, internal links, search traffic, and more.

  • It offers a free trial and starts at $99 per month.

Oncrawl

Oncrawl is a technical and data SEO platform with various tools.  They offer a quick way for SEO marketers and teams to analyze competitors’ websites for SEO, just like Google does. Their products include an SEO Crawler, Log Analyser, Developer, and more.

  • Their Explorer package starts at $69 per month. They also have a Business package that goes for $249 monthly and a customizable package for more extensive needs.

Sitechecker

This easy-to-use website checker helps you improve your website’s SEO. It offers keyword ideas that will improve your SEO efforts. The free tool option is good to get you started, but you should upgrade to get all the features.

  • As mentioned, it offers a free plan with limited features, starting at $19.90 monthly for the Pro plan.

Advanced Web Ranking

This SEO tool provides detailed data and reports on your website’s SEO performance. This keyword research tool can show you search volume, broken links, and other SEO metrics. It can give you ideas for a better SEO strategy, any broken links to fix, and keyword ideas.

This is one of the best keyword research tools available.

  • It starts at $49 per month for the Standard plan.

SEMRush

SEMRush is another comprehensive SEO tool that can be used for keyword research, competitor analysis, site audits, and more. If you want to understand your competitors better, this is one of the best SEO tools to use.

SEMRush is one of the best SEO tools you can buy.

  • It starts at $99.95 per month.

SE Ranking

SERanking is an SEO tool that helps you track your website’s SEO progress and provides detailed reports.

SERanking is one of the best SEO tools there is and is worth its price. The site’s features include competitor analysis, an on-page SEO checker, site audit, and keyword research.

  • It starts at $69 per month for the starter plan.

SEOptimizer

This powerful SEO tool can help you optimize your website for better search engine rankings. This is one of the best SEO tools on the market. It can show you which particular keywords to use, the best search terms, and provides a technical SEO analysis for your site.

  • It offers a free trial and starts at $97 per month for the Pro plan.

LinkMiner

This is a tool that helps you find and audit backlinks to your website. LinkMiner helps identify Do-follow or No-follow backlinks with advanced filters. This will help you maintain fast site speed.

  • It starts at $49 per month for the Pro plan.

Similarweb

This is a tool that allows you to research your competitors and see how they are performing online. You can see keyword rankings to get a competitive analysis of other sites.

  • It has a free plan with limited features, starting at $299 monthly for the Professional plan.

Pitchbox

This SEO tool helps you find and connect with influencers who can promote your content. Its top features include content marketing, influencer relations, and link building.

  • It starts at $297 per month for the Starter plan.

Long Tail Pro

This SEO tool helps you find long-tail keywords you can rank for in search engines. It is a powerful keyword research tool for exploring less competitive keywords. If you can find less competitive keywords, you will rank higher on a Google search.

  • It has a free trial and starts at $37 per month for the Pro plan.

SEObility

This SEO tool helps you check your website’s SEO health and provides detailed reports. This is a fantastic technical SEO site. Its top features include a site audit, keyword research, and backlink analysis.

SEObility is one of the best SEO tools out there.

  • It has a free trial and starts at $49 per month for the Professional plan.

GrowthBar

This is one of the better SEO tools that allow you to track your website’s SEO progress and provide detailed reports.

GrowthBar enables you to sell millions of keyword results, Google Ads data, and competitors’ backlinks.

  • It starts at $99 per month for the Basic plan.

SerpStat

This powerful all-in-one SEO tool can be used for keyword research, competitor analysis, site audits, and more.  SerpStat is one of the best SEO tools you can buy. Its top features include competitor analysis, an on-page SEO checker, site audit, and keyword research.

  • It starts at $69 per month for the Standard plan.

SEOquake

This SEO tool allows you to check your website’s SEO health and provides detailed reports. Its top features include a Site Audit, Competitor Analysis, and Rank Tracking.

  • It has a free plan with limited features, starting at $19.90 monthly for the Pro plan.

Fat Rank

This SEO tool allows you to track your website’s search engine rankings over time. Its top features include competitor analysis, site audit, and keyword research.

  • It has a free trial and starts at $49 per month for the Pro plan.

Siteliner

This is one of the better SEO tools to help you find and fix broken links on your website. Its top features include an XML sitemap generator and a broken link checker.

  • It has a free plan with limited features, starting at $19.95 per month for the Premium plan.

Screaming Frog SEO Finder

This is an SEO tool that allows you to find and audit backlinks to your website. Its top features include competitor analysis, on-page SEO checker, site audit, keyword research, and more.

  • It starts at $149 per year for the Professional plan.

Seed Keywords

This SEO tool allows you to research keywords for your website or copy. Its top features include competitor keyword research, search term suggestions, and SERP analysis.

  • It has a free trial and starts at $49 per month for the Pro plan.

Mangools

This is an all-in-one SEO toolkit that can be used for keyword research, link building, competitor analysis, and more. Its top features include SERP analysis, keyword research, and a backlink checker.

  • It starts at $49 per month for the Basic plan.

BrightEdge

This enterprise-level SEO platform helps you track your website’s progress and provides detailed reports. Its top features include SERP analysis, keyword research, and a backlink checker.

  • Contact for pricing.

Surfer

This SEO tool allows you to research your competitors and see how they perform online. Its top features include SERP analysis, keyword research, and a backlink checker. You can see keyword rankings to get a competitive analysis.

  • It has a free trial and starts at $29 per month for the Pro plan.

Siteimprove

This SEO tool helps you find and fix errors on your website.  It also provides detailed reports. Its top features include SERP analysis, keyword research, and a backlink checker.

  • It offers a free trial and starts at $149 per month for the Standard plan.

Conductor

This enterprise-level SEO platform helps you track your website’s progress and provides detailed reports. Its top features include content optimization and site auditing.

  • Contact for pricing.

Serpstat

This powerful all-in-one SEO tool can be used for keyword research, competitor analysis, site audits, and more.

  • It starts at $69 per month for the Standard plan.

Google Search Console

This free tool lets you track your website’s performance in Google search results. Google Search Console is a must for any website. As part of one of the biggest search engines in Google, this is a powerful keyword tool. Other free SEO tools on the Google Search Console include Google Analytics, Google Trends, Google Keyword Planner, and Google AdWords.

  • Free

Moz

This is an all-in-one SEO platform that can be used for keyword research, link building, competitor analysis, and more. Its top features include the MozBar (a toolbar that allows you to see how well your website is doing in search results), MozRank (a metric that measures the link popularity of your website), and MozTrust (a metric that measures the trustworthiness of your website).

  • It has a free trial and starts at $99 per month for the Standard plan.

Ubersuggest

This free SEO tool allows you to find long-tail keywords that you can rank for in search engines. Ubersuggest lets you research keywords for your website or copy. Its top features include competitor analysis and keyword research.

  • Free

SpyFu

This is a tool that allows you to research your competitors and see how they are performing online. Its top features include competitor analysis, keyword research, and link building.

  • It has a free plan with limited features, starting at $39 per month for the Professional plan.

WooRank

This SEO tool allows you to track your website’s SEO progress and provides detailed reports. Its top features include website reviews, competitor analysis, and keyword research.

  • It has a free plan with limited features, starting at $49.99 monthly for the standard plan.

Jasper

Jasper is one of the best SEO tools you can but. Jasper is a simple yet effective tool that can help you improve your website’s SEO. Its top features include AI writing tools, competitor analysis, and keyword research.

With its AI writing tool, Jasper can integrate with tools like SurferSEO to help you write SEO-friendly blogs and other content.

  • The price of Jasper is $49 per month for the Basic plan.

RankIQ

This SEO tool allows you to track your website’s search engine rankings over time. Its top features include keyword tracking, competitor analysis, and rank history.

  • It starts at $19 per month for the Starter plan.

Yoast

This is a plugin that helps you optimize your website for search engines. Its top features include keyword optimization, sitemaps, and social media integration.

  • It has a free plan with limited features, starting at $89 per year for the Premium plan.

Frase.io

This tool allows you to create content briefs, optimize your website’s content, and track your progress. Its top features include content optimization, keyword research, and competitor analysis.

  • It has a free trial and starts at $99 per month for the Professional plan.

INK For All

This tool helps you find and fix errors on your website. Its top features include site audits, competitor analysis, and keyword research.

  • It offers a free trial and starts at $19 per month for the Starter plan.

Agency Analytics

This enterprise-level SEO platform helps you track your website’s progress and provides detailed reports. Its top features include website audits, competitor analysis, and keyword research.

  • It starts at $49 per month for the Starter plan.

Wrap Up

As you can see, many different SEO tools are available, each with its own features and price point.

When choosing an SEO tool, it’s important to consider your needs and budget. A free or low-cost tool may be all you need if you’re just starting out. However, an enterprise-level platform may be better if you have a larger budget and more complex needs.

Do you have any favorite SEO tools? Let us know in the comments below!

Andrew Dunn

Andrew Dunn is a business growth expert. Join Andrew to learn how to scale your influence at startup speed using innovate growth strategies proven in the trenches. Before starting this blog, Andrew grew 2 marketing agencies from $0, growing to 7 figures whilst driving over 100 million in trackable revenue for D2C clients, over a billion dollars in real estate sales while growing a remote team over 26 people. 

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